Brand & Content Marketing Strategy

A deep dive into your business goals to develop a comprehensive brand strategy and timeline with milestones.

Through a tailored workshop (or two), we'll work together to craft a plan for you to take forward, with everything from brand guidelines to tone of voice, platform strategy and content ideas.

Craft Your Narrative

Is this right for me?

Perhaps you're just launching your business, but you need to work out how you want to look and sound for your customers.


Or maybe your brand has evolved since you first launched, and you want to update and refine your vision and mission.


Have you got lots of ideas for what you want your business to be, but no idea how to give it structure?


The purpose of my Brand Strategy work is to help you define or refine WHO you're talking to, HOW you're talking to them, and WHERE you'll find them.


We'll go through everything from tone of voice to which platforms to use, content ideas and more. By the end of our time together, you'll have a Brand Book for you to refer to whenever you need.

You'll leave with a bespoke Brand Book that will act as your North Star for all things relating to your business moving forwards

Let's get started

“ The initial exercises we did about brand positioning really probed me into thinking how I want to streamline the message of my business. 

Kavya was so patient with me, and went through every detail to make sure I had an understanding of how each element of the marketing strategy worked. ”

ANISHA PARMAR, FOUNDER OF ANISHA PARMAR STUDIO

What’s Involved?

🔸 Kick off briefing call

🔸 In-depth questionnaire

🔸 1-2 workshops (60-90 minute each)

🔸 Development of a bespoke strategy document (Brand Book)

🔸 Delivery and run-through of Brand Book

🔸 2 weeks of follow-up support

  • The exact contents may vary slightly depending on your needs, but you’ll generally get:

    • Audience and Cultural Landscape

    • Competitor Audit

    • Social and Website Audit

    • Brand positioning including light TOV guide (or for a additional cost, a detailed brand tone of voice guide)

    • Strategic storytelling strategy

    • Cross-platform content strategy

    • Content Ideas

    • 6-month timeline either in Trello, Notion or Google Sheets

  • Pricing for this strategy package starts from £2,500 GBP.

    The final cost depends on the scope of the strategy work, scale of business, team size and whether workshops take place in person or online.

    Payment is taken in 3 instalments over 2 months as standard. But we can also discuss bespoke payment plans if needed!

Enquire

I don’t think this is what I’m looking for. Is there another way that we can work together?

Yup! I also offer:

💡 1:1 marketing coaching/consultancy
✍🏾 Copywriting
📸 Content production

PLUS team support for agencies and businesses.

Have a browse and see if there’s something else that sounds right for you. Or, you can drop me an email and we can see if there’s a bespoke marketing package I can put together for you.